More Than Production—Live Media Inc. Joins the Fight To End Cancer With Heart, Technology, and Hope
In a world where digital connection is more vital than ever, Live Media Inc. is a leader in live stream and hybrid production—bringing events to life through high-quality video, seamless virtual integration, and meaningful audience engagement. From branded pay-per-view (PPV) portals to fully hosted and archived event coverage, their team ensures that no moment is missed, and every experience is impactful.
But Live Media Inc. is more than just a production company. They are a team grounded in purpose, driven by a desire to use their expertise to fuel something bigger—and this year, they’ve turned that energy toward one of the most powerful causes of all: The Fight To End Cancer.
Turning Technology Into Tribute: Streaming the Fight for a Cancer-Free Future
“At Live Media Inc., we believe that true impact begins with purpose—and few causes embody that more powerfully than Fight To End Cancer,” shares Carrie Darmody, a representative of Live Media. “Our decision to support this organization was inspired not only by the mission, but by the remarkable woman behind it: Jennifer Huggins.”
Led by founder Jennifer Huggins, The Fight To End Cancer is an annual charity event and year-round initiative that unites athletes, business leaders, and community members in support of cancer research through the Princess Margaret Cancer Foundation, one of the world’s top five cancer research centres. With high-energy boxing matches, compelling personal stories, and a powerful sense of unity, the organization raises critical funds to support life-saving treatments, advanced research, and ongoing patient care.
Live Media Inc. has proudly joined this mission by offering their live streaming and event production services pro bono, helping bring the event and its impact to audiences around the world. Their support includes a custom-branded PPV portal, registration and administration tools, and a full hosting and archiving solution—allowing viewers to engage with the event in real-time or on-demand, all while contributing to the cause.
A Cause Close to Home. In their words:
“This fight is personal for us,” Carrie explains. “Like many others, cancer has affected the lives of our team, our families, and our clients. Supporting this cause allows us to channel our professional capabilities into something deeply meaningful—standing with those affected, honoring those we’ve lost, and working toward a future where cancer no longer wins.”
“By offering our services pro bono, we’re not just contributing—we’re committing. Committing to Fight To End Cancer’s vision, to the strength of those who fight every day, and to the idea that together, we can make a difference.”
– Carrie Darmody
At The Fight To End Cancer, we are deeply grateful for partners like Live Media Inc., who go above and beyond in turning their talent into a tool for change. Their generosity is more than technical support—it’s a commitment to hope, healing, and a future where cancer is no longer a part of our lives.
Thank you, Live Media Inc., for standing with us. This is more than a partnership—it’s a powerful alliance in the fight for something bigger.
About Live Media Inc.
Live Media Inc. is a full-service production company specializing in live streaming, hybrid events, and custom digital broadcast solutions. With a commitment to delivering seamless, high-quality experiences, Live Media empowers brands, organizations, and events to connect with audiences locally and globally. Their services include custom-branded pay-per-view (PPV) portals, registration and administrative support, and the full hosting and archiving of events. Whether it’s a corporate conference, charity fundraiser, or live performance, Live Media Inc. brings technical excellence and creative vision to every production—turning virtual experiences into powerful, lasting moments.
DEFEAT IS NOT AN OPTION!
We are always looking for more people ready to take on the fight and if you’re interested please Contact Us and Join The Fight! Together we can end cancer once and for all!
Together we can end cancer once and for all!
The Fight To End Cancer (FTEC) is profoundly grateful for the unwavering support of our presenting partners: Grafton Apparel, Landscape Plus Ltd., and our newest partner, APEX Mobile Media.
Since 2014, Grafton Apparel has been a force in the community, contributing over $2 million to The Princess Margaret Cancer Foundation through innovative, year-round initiatives.
Landscape Plus Ltd., under the leadership of Jim Mosher and family, has been instrumental since 2012, helping to raise over $3 million in direct donations. Their dedication honours personal connections to the cause and strengthens our community impact.
Elevating their commitment, APEX Mobile Media, a key sponsor since 2020, has stepped into the role of Presenting Partner for 2025. Their global reach and expertise in mobile advertising are set to amplify FTEC’s mission, bringing the fight against cancer to a worldwide audience. Together, these partnerships embody our collective resolve to knock out cancer in our lifetime.
About The Fight To End Cancer
The Fight To End Cancer (FTEC) is a year-round initiative driven by ambassadors, sponsors, and volunteers worldwide. Since our inception in 2012, we have donated over $3 million to the cause. Funds raised by FTEC go directly to the GTX Program at The Princess Margaret Cancer Foundation. Each year, we honour the hard work and dedication of our FTEC family through alternating events: a black-tie charity boxing gala and our newest initiative, The Friday Night Fights ‘To End Cancer’. Our mission is to raise funds for cancer research year-round with the support of the local community and business owners. Together, we will end cancer in our lifetime. Learn More About The Fight To End Cancer.
About The Princess Margaret Cancer Foundation
The Princess Margaret Cancer Foundation at University Health Network raises funds for breakthrough research, exemplary teaching and compassionate care at Princess Margaret Hospital and its research arm, the Ontario Cancer Institute, which now includes The Campbell Family Cancer Research Institute and The Campbell Family Breast Cancer Research Institute. More information about the Foundation can be found at www.thepmcf.ca
